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40.

1988 
PINNING DOWN A MEMORY

Stephen Ave between 1 St SE + Centre St

Calgary is the first Olympic city to create an official pin-trading venue. Seven million souvenir pins in 600 different designs commemorating the XV Olympic Winter Games in Calgary are bought, sold, given away and traded by obsessed “pinheads” from around the world. Collectors set up mini trading booths along Stephen Avenue, with the mother ship Pin Trading Centre located under a 22,000-square-foot tent. Favourite pins include the Jamaican bobsled team and the 1988 Winter Olympics mascots, Hidy and Howdy.

 

Full 40 Hours of Fun, Food & Culture contest details are here.